American awareness of the social media application Twitter increased from 5% to 87% and it’s no wonder, with its over 100 million users and 50 million tweets per day. While we all recognize the application’s name, the perception of Twitter isn’t necessarily a positive one in terms of business applicability. Many of us aren’t yet sure how (and maybe even if) we can leverage its capabilities to benefit our firms.
In this session, we will explore this fast-growing public relations and networking tool including:
- How firms are using Twitter to position thought leaders and communicate their firm’s message
- Twitter etiquette and best practices for using the application correctly and efficiently
- Ways to integrate Twitter in your firm’s online and offline marketing strategies
Leave this discussion with the information you need to place Twitter in its proper place in your firm’s marketing mix.
A Live 75 Minute Webinar – 1.5 CPE Credits
February 7, 2012 – 11 AM ET
ConvergenceCoaching, LLC is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: 
